It is estimated that Brits spent over half a billion on products for Mothering Sunday in 2015 alone. Read on to discover the creative trends you should follow to guarantee the success of your marketing campaigns in the run-up to the biggest gifting event of this spring.
Taking place in London on April 19, we’ve already provided you with some compelling reasons to attend Symposium. But what are the reasons to sponsor Symposium London 2017? Read on to find out!
We’re delighted to announce that we have been shortlisted for ‘Best Affiliate Marketing Innovation’ in the Performance Marketing Awards 2017. Now in its 11th year, The Performance Marketing Awards have grown into the leading and largest awards ceremony in performance marketing. The Awards will showcase exceptional work across the performance marketing space, with a particular emphasis on innovation and achievements helping to spur the industry forward. The Best Affiliate Marketing Innovation award recognises innovation in the form of a new technology, creative strategy or campaign centred on the affiliate space. Our entry focused on how our insights
Excitement for Symposium London 2017, our annual UK performance marketing conference, is building as the event quickly approaches! Taking place at The Brewery London on April 19, we’ve already given you some great reasons to attend Symposium, from guaranteed face-to-face networking to goodie bags. But what content can you actually expect from the agenda? Our enticing programme of keynotes, panels, and strategy sessions promises actionable takeaways to help you maximise ROI and outperform your competitors. Read on to learn more about some of the key London Symposium agenda highlights and why they mustn’t be missed. Already interested? Don’t miss out
In our Advertiser Spotlight this month, we speak to Zoe McConnell, UK Marketing Manager, at Onepiece to find out more about their brand, the highlights from their new affiliate programme and publishers they are looking to partner with. Can you tell us a bit more about Onepiece and the story behind the company? Since the birth of Onepiece’s first jumpsuit in 2007, the brand has created a global phenomenon; the connection of premium street style with ultimate comfort wear. Onepiece is now one of the world’s top 100 fashion brands on Facebook (1+ million fans) and worn by the fashion
It has been a very exciting start to the year for Rakuten Marketing. We’re thrilled to announce that we have expanded into a new state-of-the-art office in the heart of the City. As our business has continued to grow, it became evident that we had outgrown our previous office and needed a more flexible and agile space for our affiliate and display businesses, as well as our sister companies. Located at 71 Queen Victoria Street, our new office has a bright and open working environment as well as ample meeting room and event space. Nick Fletcher, Director of Operations, said “As
From high-achieving women who wear FitFlop™ on a regular basis to the millions of everyday women loyal to the brand, 2017 is the year FitFlop celebrates the lives and achievements of women across the world through their new ‘Superwomen’ campaign. The first ergonomic FitFlop™ sandal launched in 2007 when the brand’s very own superwoman, Marcia Kilgore, beauty industry entrepreneur and multi-tasking mother, founded FitFlop™ on the simple belief that comfort and style needn’t be mutually exclusive. Fast forward ten years and FitFlop™ is worn by millions of women across the globe, a veritable legion of superwomen going about their daily
We’re pleased to announce our sponsorship of PerformanceIN’s brand new international show: PI Live. The show, taking place at The Old Billingsgate in London on 24-25th October, is the largest to date from the leading global performance marketing publication and events company.
The modern shopper is evolving – Read our blog post for insights we’ve drawn from our data to help shape your future Valentine’s Day campaigns..
The maturing of attribution will see marketers working to meet business objectives rather than channel-specific needs. Find out more in James Collins’ latest PerformanceIN article.